Betfred will be aiming to hit the bullseye for The Stroke Association with their charity activity at the 2021 Betfred World Matchplay.
The title sponsors for the prestigious Blackpool event annually raise money for charities at the World Matchplay, previously supporting Parkinson's UK and The Stroke Association.
Betfred will again be supporting The Stroke Association in 2021, donating £50 per 180 throughout the event as well as offering a £10,000 bonus should the record of 333 - set last year - be matched or beaten.
Betfred will also be running the Betfred Nine-Dart Charity Challenge with the help of competing players, donating £1 per point scored across their nine darts.
"Betfred's charity support has been extremely well received in recent years and it's great that they will again be backing The Stroke Association," said PDC Chief Executive Matt Porter.
"With the exceptional standard we've seen across the PDC circuit this year, we're hoping to see the 180s record broken during the Betfred World Matchplay.
"This gives everyone watching at the Winter Gardens and worldwide even more to cheer as the 180s go in during the event and our players do their bit for such a worthwhile cause."
Betfred donated £32,000 to The Stroke Association from last year's tournament, with their backing for the charity continuing as Sky Sports' Rod Studd makes his planned return to the commentary box following his recovery after suffering a stroke last year.
Click here for more information about The Stroke Association.